Bongénie, a Swiss heritage multi-brand retailer, offers a premium selection of international designers and contemporary labels. In 2024, the brand undertook a full redesign of its e-commerce platform to highlight a refreshed creative direction and deliver a digital experience aligned with its elevated positioning.
The new website, built entirely bespoke, showcases this renewed visual identity while introducing key features such as an advanced loyalty program, editorial journal and campaign pages, a dedicated outlet website, and an enhanced, highly personalized customer account experience.
